PELUANG EKONOMI DAN BISNIS DALAM PENDIDIKAN: STRATEGI PENGEMBANGAN EDUPRENEURSHIP DI ERA DIGITAL
Abstract
The education sector has transformed from a purely non-profit realm into a high-value economic ecosystem. This research aims to analyze economic and business opportunities in education in the digital era, identify successful business models, and formulate sustainable development strategies. The research uses a library research method with a qualitative descriptive approach. The research results show that the education sector has great economic potential through digitalization of educational services, development of learning products, educational consulting, as well as partnerships between educational institutions and industry. Edupreneurship is a strategic approach in creating economic value while improving the quality of education. Therefore, it is necessary to strengthen entrepreneurial competencies, digital literacy and educational innovation to optimize available economic opportunities.
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